Hi Everyone! My name is Samantha, I am from Montreal, Canada and I recently started this blog about beauty, fashion, health and well-being. I grew up following many bloggers and youtube “gurus”, and contemplated starting my own blog for quite a while- so here it finally is!

I am a teacher by trade but have worked for many years in the beauty industry. Although I am in no way calling myself an expert in the field, I have been trained by many well-known companies, have tested out an insane amount of products, and have quite some background knowledge on ingredients used and the truths behind the overwhelming and appealing marketing of the beauty industry. Please keep in mind that all mentioned in this blog will always be my honest opinions. I wanted to start this blog to help people discover awesome products that they may love as much as I do (but remember that everyone’s skin is different- so what works for me may not necessarily work for you)!

Besides being a beauty addict, I have always been a tad fashion-obsessed, so I will from time-to-time be sharing some of my go-to pieces or tips and tricks.

I grew up training in dance since a young age and always had somewhat of a healthy lifestyle. Unfortunately, I also used to find it easy to find comfort in unhealthy foods. Once I stopped dancing due to an injury, and faced many ups and downs while transitioning from an adolescent to an adult, I experienced first hand how easy it was to gain weight and not feel comfortable or confident in my own skin. Luckily it did not take me long to come to this realization and start to take better care of myself. I had fallen in love with exercising (HIIT, toning, cross-trainer and recently running), not because I lost a bit of weight, but because it helps to clear my mind and makes me feel refreshed, mentally and physically strong and ready to tackle the day. Along with physical health, in the past 5 years or so I have adopted a new approach to healthy eating- which I will also share with you in this blog. Again, I am no expert, I just want to share staples in my kitchen, what works for me and makes me happy (because I am definitely a foodie)! 🙂

Looking forward to sharing this journey with you all!


Samantha xx


If you’d like to contact me, please e-mail me at: behindthebeauty27@gmail.com


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